Author: Linda Reed-Enever

Your Course doesn’t have to be a “course” an interview with Karen Hillen Course Creators Circle Member

One of the most common pitfalls in course creation is getting stuck with your course format. In an interview with Karen Hillen, we talk about how your course doesn’t have to be a course.

Karen Hillen is a HR advisor. Karen and I’ve known each other for many many years, and I’m excited to say that she’s finally teaching online and she’s delivering her programs by her Thinkific school, and the Course Creators Circle has been lucky to be part of that journey.

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Creating a Landing Page in ThInkific Ready for Pre-Order

When it comes to courses, having a pre-order option is a great way to start marketing and selling your course before you are 100% ready to go. It gives you the chance to get some sales under your belt while still working away.

Thinkific has an option for you to create a pre-order landing page, for your course that looks exactly the same as all your other landing pages, but you get the added benefit of a countdown timer to help build urgency. This works really well if you are having a special pre-launch price before reverting back to your normal pricing.

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Setting Up Your Thinkific School

Are you using Thinkific for the first time? Perhaps you’ve come from another platform or this is your first time using any kind of course creation software. You may be looking at the backend of the Thinkific platform wondering just where to start.

If this is you, we have a walkthrough available on how to set up your Thinkific school that you may like to follow along on. There’s plenty of information as well as hints and tips on how to best set up your platform.

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What a Recording Day Looks Like

Recording day – it looks different for everyone but the basic preparation going on behind the scenes is usually pretty similar. Your first couple of times prepping for a recording day may not look great – you may forget things you need, spend hours re-recording due to messing up your lines, or simply take longer than you thought because you weren’t as confident once you got in front of the camera.

We took the time to put together a behind the scenes video on what a recording day looks like, and as you can see in our edited version – you wear a lot of different hats and switch from one task to the other.

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How to Attract a Market to Your Course

We know that one of the most important functions of having a successful business is having an audience to sell our products or services to. Without an audience, you might stumble along until someone finds you, but this isn’t really going to bring you the clients you are looking for or need to keep your business going.

The key to marketing is an audience. The only way to get an audience is through marketing. So we can see how marketing is essential. But what kind of marketing should you be utilising when it comes to finding an audience for your course or workshop?

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Creating & Using Coupons in Thinkific

When creating and selling a course, there may be times you wish to offer a discount to new students or a specific offer to existing or past students. This may be a coupon for a newsletter offer, a discount code that you use when presenting a workshop, or even as a gift to a particular individual or group of individuals.
Creating a coupon is a great way to discount your course without needing to create a whole new pricing structure; and it can be done in two ways.

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How To Copy and Duplicate your Thinkific Course

There may come a time when you want to copy or duplicate a course – perhaps you have a special enrolment promotion, setting up a private course for a particular client or you are updating your course with a new offering or new information.

With Thinkific you don’t need to create the course from scratch again, it is really easy to duplicate it with a few clicks of a button. Once the duplication has been done, you can then get to work on putting in new content or making the course available privately.

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