Category: Course Creation Resources

Utilising Social Proof to Sell More Courses

Social proof – you may have heard of it and you’ve definitely seen it in action. Social proof is essentially when people will copy the actions of others to undertake the same behaviour.

Some might call it FOMO – or fear of missing out – but we like to think of it as a great way to sell more courses, and ProveSource makes it so much easier to do.

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Content Marketing Ideas to Lead People to Your Course

Once you’ve got your course up and running, your next step is to market it. Getting your marketing right is what will draw an audience to your course and content marketing is one of the best ways to lead people to purchase your course.

It’s important to remember to not just rely on one form of content marketing – your audience, depending on what they need, and who they are, will respond to marketing differently. To lease the largest number of people to your course, you need to utilise a variety of options.

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PowerUp your Thinkific site with new superpowers

We love superpowers here at the Course Creators Circle and that is why we are a little excited to help you PowerUp your Thinkific site with new superpowers with Rob Galvin. Rob is a fellow Thinkific Expert with Linda and he has some superpowers he is going to share

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Using Lumen5 for memorable text Based Videos in your courses

Your course needs to be visually appealing to attract students in the first place. Once they’re enrolled, you need to retain their interest and make sure they retain information you teach them. You do that through videos.

Studies over the years show that video improves our ability to remember concepts and details. Video makes things easier to recall. The human brain processes imagery 60,000 times faster than text.

As if that doesn’t confirm the need for your course to be in video format, video isn’t even something flashy. It’s the new normal. People expect to consume content as video.

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Using Restream to run Courses and Challenges – Replay

Want to up your game when it comes to live training? Come and join Linda and Grace from Restream as they show you how.

Running Challenges, Live Videos, and Streaming in person trainings can all be a great boost to your business and we are being joined by Grace Duffy from Restream as she shows is ways we can use Restream in our Courses and Challenges to further our reach and interaction as well as delivering on brand interactive presentations.

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Course Creation Shorts: What can I teach

. When it comes to course creation creating lead magnets can leave wondering what you’re going to create to show you can teach. Educational marketing is key in this journey and the ideas you are searching for are often hidden in the power of questions.

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How to Create Virtual Summits as a Course Creator on HeySummit

When creating courses, you inevitably end up with a lot of quality content, which you may or may not use in your course. An advantage to having all this content is that when creating your courses, you can reuse your content across multiple streams, whether that be in different courses or in your advertising or marketing.

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expert Session Replay: Reducing Failed Payments and Renewals with Stunning

We are excited here at the Course Creators Circle to be joined by Richard Felix from Stunning as he shows us the superpower he has created to save us, course creators, from failed payments.

Richard is the brains behind stunning and he is going to share with us insights and tips on how we can reduce failed payments using Stunning

A Stunning account to help recover failed and overdue payments from your students. This integration allows you to retain more of your subscription and monthly payment revenue by prompting students to update their credit cards themselves when their current card on record is no longer working, or even before their expiration date hits!

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Get More From Your Courses with the Thinkific App Store

As the business world becomes more digital, creating courses is becoming more common. Whether you have a new business or you’ve been around awhile, courses provide plenty of benefits, particularly in a world that now relies on digital sources for educating and increasing skills.

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Keep Your Sanity and Your Passwords Strong with LastPass

Password management is an integral part of business now that everything’s online. Day in and day out, you login to your website admin, all your tools, all your social media.

As a course creator, you utilise a ton of tools and platforms to create your materials and host your courses, not to mention all the social media you use for marketing.

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Replay: Creating Course Promotional Copy with Broca

Teaching what you love is easy. Writing the copy to promote your course is another thing luckily we have Sid from Broca to help us. Creating Course Promo copy just got easier thanks to Broca and we cannot wait to share some to tips with you in this webinar with Sid (who some of you might know from his days at Thinkific)

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Creating a Landing Page in ThInkific Ready for Pre-Order

When it comes to courses, having a pre-order option is a great way to start marketing and selling your course before you are 100% ready to go. It gives you the chance to get some sales under your belt while still working away.

Thinkific has an option for you to create a pre-order landing page, for your course that looks exactly the same as all your other landing pages, but you get the added benefit of a countdown timer to help build urgency. This works really well if you are having a special pre-launch price before reverting back to your normal pricing.

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Setting Up Your Thinkific School

Are you using Thinkific for the first time? Perhaps you’ve come from another platform or this is your first time using any kind of course creation software. You may be looking at the backend of the Thinkific platform wondering just where to start.

If this is you, we have a walkthrough available on how to set up your Thinkific school that you may like to follow along on. There’s plenty of information as well as hints and tips on how to best set up your platform.

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Marketing Your Course Using Content

As much as we’d like to think that if we put a course out there, people will find it, the reality is that we need to market it.

It all comes down to educating your market and letting them know why they need your course, what you can offer and what they can learn from you.

People are always on the hunt for new information or to upskill, so having some great courses available, particularly evergreen courses, and marketing those well is a great way to grow your business through courses.

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What a Recording Day Looks Like

Recording day – it looks different for everyone but the basic preparation going on behind the scenes is usually pretty similar. Your first couple of times prepping for a recording day may not look great – you may forget things you need, spend hours re-recording due to messing up your lines, or simply take longer than you thought because you weren’t as confident once you got in front of the camera.

We took the time to put together a behind the scenes video on what a recording day looks like, and as you can see in our edited version – you wear a lot of different hats and switch from one task to the other.

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How to Attract a Market to Your Course

We know that one of the most important functions of having a successful business is having an audience to sell our products or services to. Without an audience, you might stumble along until someone finds you, but this isn’t really going to bring you the clients you are looking for or need to keep your business going.

The key to marketing is an audience. The only way to get an audience is through marketing. So we can see how marketing is essential. But what kind of marketing should you be utilising when it comes to finding an audience for your course or workshop?

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Edit and Create your Course Videos with WeVideo

Ideally, your course is as dynamic as possible for all students and their preferences. Some students learn visually and would prefer video over transcripts and audio.

Or you can simply create video and repurpose it into audio and get mini blogs from the transcript.

It all starts with video. And in today’s marketing sphere when everyone’s on social media, attracting your ideal students can depend on how visually appealing your videos are.

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