Category: The Course Creators Circle Podcast

The Role of Educational Marketing in Course Creation

Education Marketing is all about educating potential customers on our topics or industries which can then guide their purchasing decisions. It is about the value they get from using our product or service. 

Specifically, it’s about moving leads further to our sales funnel and creating content that focuses on educating them rather than promoting hard selling.

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Are You Putting Too Much into Your Course?

One of the easiest and most impactful ways to get your knowledge out to an audience while making more income is to get that knowledge out of your head and turn it into a lead-generating, money-making, impact-creating online course. But are you putting too much into your course?

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The Lesson Types You Can Use

In course creation, your lessons are the structure in which you divide and present your learning materials to your audience. I often get asked the question, “What is the best lesson type when it comes to course creation?”

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10 Ways to Market Your Course as You Create It

Course creation is a great way to connect with your customers, build your authority within your niche, and increase your sources of income for your business. So how do you market your course to reach its intended audience?

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An exercise for when you feel you’re not good enough to teach

It happens to all of us, and not just to teachers either. It happens in all industries. But it hits particularly hard for teachers, those moments of doubt. “Who am I to teach this? Why should I be teaching?”

We feel our responsibility to our students is greater than our belief in ourselves.

So I want to delve into that. We all need this reminder now and then, you are good enough to teach!

In this episode, I’ll share with you mindset exercises that will remind you that you actually know your stuff and you are good enough to teach what you want to teach.

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Reducing Failed Payments with Richard from Stunning

Failed payments are a pain. They stop you from growth, they stop you from moving forward with your next course offerings. The passive income you were aiming for with your courses is suddenly no longer passive because you’re actually putting in more work chasing payments.

In this podcast, I had a great interview with Stunning founder Richard Felix. We talk about ways you can reduce failed payments. A lot of these are unintentional. Your students aren’t being delinquents. The payments might be failing due to circumstances outside their control, like bank fraud protection, expired cards, and so on.

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Your Course doesn’t have to be a “course” an interview with Karen Hillen Course Creators Circle Member

One of the most common pitfalls in course creation is getting stuck with your course format. In an interview with Karen Hillen, we talk about how your course doesn’t have to be a course.

Karen Hillen is a HR advisor. Karen and I’ve known each other for many many years, and I’m excited to say that she’s finally teaching online and she’s delivering her programs by her Thinkific school, and the Course Creators Circle has been lucky to be part of that journey.

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Embracing Learning Styles in Creating Your Course

Ask any teacher worth their salt and they will tell you they embrace every student’s learning style instead so the student gets the best experience in their courses.

Now when it comes to course creation, online or face to face, that remains true. You need to understand the different learning styles so you can engage every type of student with your courses.

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What can you teach as a Course Creator?

So you want to teach a course but are stuck for ideas on what to teach. In this episode of the Course Creators Circle Podcast we are going to tackle the topic of what you can teach as a course creator.

Course Creation comes from the knowledge that we have and someone else (hopefully many) want to know about.

So when starting on our course creation journey one of the natural questions will be what can I teach, so let’s dive in

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